The future of your property is in the hands of those you pay the least. General Gerald Krulak of the United States Marines made this observation about leadership. “The future of an organization is in the hands of the privates in the field, not the …
Setting Prospect Appointments That REALLY Work
This Magic Question Will Get Them To Set The Appointment For You! Your telephone or online prospect will not impact your property value unless they move in. Even the best leasing presentation is not successful until you have a new, qualified …
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The leasing advantage of FEP…Being professional!
Tips to Energize Your Leasing Efforts - #3 FEP is the magic ingredient that makes every leasing presentation well, magic! FEP stands for friendly, enthusiastic, and professional. It has everything to do with …
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The leasing advantage of FEP…Be perceived as friendly!
LEASEMAKERS...Tips to Energize Your Leasing Efforts - #2 FEP is the magic ingredient that makes every leasing presentation well, magic! FEP stands for Friendly, Enthusiastic, and Professional. It has …
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The Leasing Advantage of FEP
LEASEMAKERS...Tips to Energize Your Leasing Efforts - #1 What do you think is the one single word that best describes the ideal leasing professional? Committed, relationship-oriented, focused, patient, empathetic, flexible, outgoing? It is hard to …
The Anatomy of the 2022 Leasing Pro
What I look for in top leasing talent. Most blog posts about the characteristics of the effective leasing professional would start with words like positive attitude, goal-oriented, relationship-driven, and committed to service. You would add …
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2022 Best Practices in Leasing Apartments
We Have Been Spoiled in 2021 - Better Get Ready to Rumble With over 400,000 new apartments projected nationwide in 2022, it looks like there will be some competition in most major markets. Add a possible uptick in COVID (thanks to Mr. …
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What Is The Best Onsite Holiday Greeting?
Is it OK to say "Merry Christmas"? In the name of inclusiveness, many onsite professionals have taken to the more universal December greeting, “Happy Holidays!” After all, this is the season for several other holidays; and perhaps the person you …
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Property Management “Starbucks Style”
Starbucks Coffee ain’t the VERY best…but it is way above average! I’m a frequent, VERY frequent, Starbucks visitor. This company’s coffee, friendly baristas, and pleasant environment is predictable and typically well above average. …
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