Ellis Consulting Group
Unique and Effective Multifamily Solutions
LEASEMAKERS...Tips to Energize Your Leasing Efforts - #2 FEP is the magic ingredient that makes every leasing presentation well, magic! FEP stands for Friendly, Enthusiastic, and Professional. It has …
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LEASEMAKERS...Tips to Energize Your Leasing Efforts - #1 What do you think is the one single word that best describes the ideal leasing professional? Committed, relationship-oriented, focused, patient, empathetic, flexible, outgoing? It is hard to …
The Lease Renewal Guarantee! “What do you mean you are raising our rent! Our refrigerator has been on the blink for six months. You promised you would fix it!” Lease renewals are a bit easier this summer even as we increase rent. Why? Because …
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The door-to-door approach... Most won't use this! A Personal, Face-to-Face Renewal Approach? Even as I type these words I know that some will see this concept as archaic, so “old style”. I admit it! As a Boomer, I tend to view the industry from a …
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What I look for in top leasing talent. Most blog posts about the characteristics of the effective leasing professional would start with words like positive attitude, goal-oriented, relationship-driven, and committed to service. You would add …
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We Have Been Spoiled in 2021 - Better Get Ready to Rumble With over 400,000 new apartments projected nationwide in 2022, it looks like there will be some competition in most major markets. Add a possible uptick in COVID (thanks to Mr. …
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The Prospect says… “I really need to look around some more.” This is the second “put-off” that our prospects use to side-track our effort to secure the commitment. What is the prospect really saying? Do they really need to look …
What to do when the Prospect says, "Let me think about it." So you come to the end of what is a very persuasive leasing presentation. Everything seems to be clicking. You and your prospect are communicating well, and she is showing buying …
Likeability Factor #4 How to be Likable to the Folks Who Call your Community “Home” Our “Likeability Factor” posts have focused on being likable to your rental prospects. Let’s now look at that paying customer who, frankly, is much more …
Likeability Factor #3 How to be likable in your leasing presentation...online, on the phone & in person. Let’s talk likeability on the phone. The telephone continues to be a powerful leasing tool. Most of our …
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