The key to effective lease renewals is accountability“Lease Renewals are Very Important”….so we say. But do we act like it? Does the onsite team really see it as a priority? New technology has automated the renewal …
BE YOURSELF!
Are You Sure That Is Good Advice?OK, but what self? Your kindergarten self or your high school prom night self? What about the self screaming at the kids? Or that self that chose to treat a coworker unfairly? The self who …
Is Your Leasing Pipeline Leaking?
It's Not Always About More Leads."We're just not getting enough traffic!" Sound familiar? As a multifamily consultant, I hear this a lot. But "traffic" isn't always the culprit. Often, the real issue lies within your team's processes. Before throwing …
NOT LOVING MONDAY?
Let Rick Help You Change Your MindsetI love this day...but maybe you don’t. Alright, look, Monday. It's... there. We all know it. It's not exactly a parade, is it? But, see, here's the thing. We can't just let it win, can we? That's not how we …
5 Reasons I Love Monday!
It's true... I really do!TGIM! Thank Goodness It’s Monday! I am excited every Monday to come to work and join my team. You Monday haters are missing out! Maybe this will help you with your Monday …
I Don’t LOVE My Job!
But I Like it a Lot…a Whole lot! (A New Year Thought)Do you love your job? Really? Hmmm, not me. I love my wife. I love my children. And I love my dogs, too, though not exactly in the same category as the family…but …
Too Much Tech?
Are We Too Tech-y for Our Own Good?Okay, let's be real. We're drowning in tech these days. Between smart homes, self-driving cars, and robots that can fold laundry (seriously, where were you, Roomba, when I needed you?), it feels like technology is …
Make Your Specials, SPECIAL! Part 1
If You Must Offer Specials…Make Your Specials, SPECIAL!Continued apartment development and the cyclical winter decrease in demand have combined to create that Perfect Storm; the perceived need for rent concessions. I use the word “perceived” because …
Continue Reading about Make Your Specials, SPECIAL! Part 1 →
Trust is a Must! – Part 2
The 5 S's to an Onsite GreetingBuilding trust in your leasing presentation by creating a "Relationship"Looking for an apartment can be stressful. Most prospects walk into your office with a load of concerns and anxiety about making this huge …
Trust is a Must!
Building Trust in Your Leasing Presentation by Creating a “Relationship"Every rental prospect is in the process of making a major life decision; where they and their family will live for next 12 or more months. Much stress and anxiety goes into …
