Ellis Consulting Group
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When Prospects Ask, “What Kind of People Live Here?” It happens often. You are asked the question, “What kind of people live here?” This question may seem innocent at first, but you quickly recognize the prospect or resident is digging …
Continue Reading about Fair Housing – Responding to Prospect and Resident Questions →
It's the Law…but also our Professional Pride Two large apartment communities last year were found asking rental prospects if they were pregnant. If the answer was yes, the onsite staff then required an ultrasound and a doctor's note. …
Continue Reading about Fair Housing Errors Are Embarrassing to Our Industry →
Building Trust in Your Leasing Presentation by Creating a fair “Relationship" April is Fair Housing Month, and the nation is celebrating the 52nd anniversary of the Fair Housing Act. On April 11, 1968, President Lyndon Johnson signed the …
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The Best Resident Retention Tip Ever KWIK Tip Have you considered what your residents are thinking as they watch the parade of moving trucks on Saturday and Sunday? They might be wondering why everyone is moving out! Yes, when the …
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Building Trust By Showing Empathy Trust Is A Must !...#7 Building Trust in Your Leasing Presentation by Creating an Empathetic "Relationship" The onsite leasing presentation is based on trust. Your success is dependent on the extent …
Continue Reading about Asking Questions To Create Trust-Part 7 →
Honesty is the Best Policy... in Building Trust Trust is A Must!...#6 Building Trust in Your Leasing Presentation by Creating an Honest "Relationship" Honesty in leasing is the best policy, yes? And we all would consider ourselves …
Continue Reading about Asking Questions To Create Trust-Part 6 →
Probing Questions...Getting More Information From Your Prospect Trust Is A Must!...#5 Building Trust in Your Leasing Presentation by Creating a “Relationship" Probing Questions help zero in on the rental prospect’s real needs and …
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Best Leasing Questions to Ask to Create Trust Trust is A Must!...#4 Building Trust in Your Leasing Presentation by Creating a "Relationship" Most onsite professionals understand the importance of asking the rental …
Continue Reading about Asking Questions to Create Trust-Part 4 →
Asking Questions To Create Trust Trust Is A Must!...#3 Building Trust in Your Leasing Presentation by Creating a "Relationship" Trust is a MUST! In your leasing presentation, you are asking your rental prospect to trust you with one …
Continue Reading about Asking Questions To Create Trust- Part 3 →
The 5 Ss to an Onsite Greeting Building Trust in Your Apartment Leasing Presentation by Creating a “Relationship".Looking for an apartment can be stressful. Most prospects walk into your office with a load of concerns and anxiety about making this …
Continue Reading about In Apartment Leasing…Trust is a Must! – Part 2 →
