Ellis Consulting Group
Unique and Effective Multifamily Solutions
We Have Been Spoiled in 2021 - Better Get Ready to RumbleWith over 400,000 new apartments projected nationwide in 2022, it looks like there will be some competition in most major markets. Add a possible uptick in COVID (thanks to Mr. Omicron), …
Continue Reading about 2022 Best Practices in Leasing Apartments →
The Prospect says… “I really need to look around some more.”This is the second “put-off” that our prospects use to side-track our effort to secure the commitment. What is the prospect really saying? Do they really need to look …
What to do when the Prospect says, "Let me think about it."So you come to the end of what is a very persuasive leasing presentation. Everything seems to be clicking. You and your prospect are communicating well, and she is showing buying …
Likeability Factor #4How to be Likable to the Folks Who Call your Community “Home”Our “Likeability Factor” posts have focused on being likable to your rental prospects. Let’s now look at that paying customer who, frankly, is much more important than …
Likeability Factor #3How to be likable in your leasing presentation...online, on the phone & in person. Let’s talk likeability on the phone. The telephone continues to be a powerful leasing tool. Most of our prospects find us …
Continue Reading about Are You Likeable…to Your Telephone Rental Prospects? →
Likeability Factor#2How to be likable in your leasing presentation...online, on the phone & in person. Last week we looked at some key components and attributes for being perceived as LIKABLE by your rental prospect. The main takeaway …
Continue Reading about Are You Likeable…To Your Online Rental Prospects? →
Likeability Factor #1How to be Likeable in Your Leasing Presentation…online, on the phone, & in person.People like to lease from people they like. Duh! That is a no-brainer, right? Maybe the opposite statement is more …
Continue Reading about Are You Likeable… To Your Rental Prospects? →
If You Must Offer Specials...#4Final Thoughts on Offering Specials A recent survey by J. Turner on multi-family attitudes and outlook for 2021 reveals some disturbing info. Well over half of the property management companies currently …
Continue Reading about Make Your Specials, SPECIAL! Part Four →
If You Must Offer Specials...#3Concession Strategies that Cost You LessWhy does Macy’s Department Store have all the incredible specials during the holiday season when gift-buying reaches its peak? How can Jareds Jewelry discount their top …
Continue Reading about Make Your Specials, SPECIAL! Part Three →
Virtual Leasing is Just One of the Many Options in Your Leasing ToolboxAre you ready to read another blog about the power of virtual leasing? How about a step-by-step method for creating an array of virtual leasing choices and mediums? …
Continue Reading about Stop the Virtual Leasing…Enough Already! →
